Agent Leads
Agent Leads are essential for growing a strong real estate business. Dalton Wade Real Estate Group provides our agents with leads from Zillow, Bold Leads, Op City, and from the Dalton Wade websites. All of our leads are provided at no upfront cost, but do carry a 30% referral fee for closed transactions under $150,000, and a 35% referral fee for transactions over $150,000.
Read more about each of our internet lead providers below:
Zillow is leading real estate marketplace where home buyers and sellers connect with Real Estate Agents. We have successfully partnered with Zillow for several years. As an agent you pay nothing upfront and only pay on closed transactions. We invest $1,000 per month, per agent in one zip code. The zip code is selected via analysis with our Zillow Account Manager. The referral fee to Dalton Wade Real Estate Group is 30% for transactions under $150,000 and 35% for transactions above $150,000.
Bold Leads uses Google Analytics to find home buyers & sellers and then markets to them via Facebook. From a Facebook advertisement a lead is generated and then that lead becomes a contact for you the agent. Bold Leads usually generates 30-35 leads a month per agent. The referral fee to Dalton Wade Real Estate Group is 30% for transactions under $150,000 and 35% for transactions above $150,000.
Op City is now the nations largest provider of internet leads to Real Estate Agents. Op City purchases the leads, scrubs the lead and then transfers vetted leads to our agents. Op City leads typically convert 3-5 times industry averages. The referral fee to Op City is 30% for transactions under $150,000 and 35% for transactions above $150,000.
Via Dalton Wade’s SEO friendly web sites we generate qualified buyer leads. These leads are referred to our agents and carry either a 30% referral fee for transactions under $150,000 and 35% referral fee for transactions over $150,000.